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Registration is now open for the largest rice trade event in Europe – the European Rice Convention 2017 – to be held in Portofino, Italy on September 7-8. The event will bring together all the major companies involved in the European rice business, welcoming some 150 delegates from around the globe for an outstanding opportunity to extend business networks and explore new commercial opportunities. The Convention includes a conference that welcomes renowned experts to present their insights on those issues that will shape the European rice marketing in the coming years. Sustainability, Brexit, agricultural policy, innovation, consumer attitudes and market trends are among the topics to be discussed. The Convention's social program offers an ideal informal context to build new business. Registration can be completed via the Convention registration page.Who attends the European Rice Convention?